B2B · Webhook-ready
AllyKin Partner Program
Receive pre-qualified senior care leads from families who used our Medicaid screener, inspection lookup, and cost tools before submitting — email-first, disclosure-friendly.
Pre-qualified lead
Lead quality signals in every webhook
Families who use our tools before submitting receive a higher intent score. Partners see toolsUsed, preQualified, and leadScore (0–100) in every payload.
- +25 pts — Medicaid screener used
- +20 pts — CMS ratings or inspection lookup
- +15 pts — Verify Community or shortlist saved
- +15 pts — Urgent timeline (immediate)
Webhook integration
POST JSON to your Zapier, Make, HubSpot, or CRM endpoint. We send on every qualified lead submission. Optional header: X-Webhook-Secret.
{
"source": "allykin",
"partnerId": "silverassist",
"submittedAt": "2026-06-20T12:00:00.000Z",
"lead": {
"name": "Jane Doe",
"email": "jane@example.com",
"phone": "",
"careType": "assisted-living",
"zipCode": "75201",
"stateCode": "TX",
"city": "dallas",
"urgency": "1-3-months",
"sourcePage": "/medicaid-eligibility/texas",
"toolsUsed": ["medicaid-screener", "facility-safety"],
"preQualified": true,
"leadScore": 65
}
}Environment variables: LEAD_WEBHOOK_URL, LEAD_WEBHOOK_SILVERASSIST, LEAD_WEBHOOK_OASIS, or comma-separated LEAD_WEBHOOK_URLS.
Target partners
SilverAssist
National placement affiliate network (Caring.com parent). Pre-qualified email-first leads.
www.silverassist.comOasis Senior Advisors
Regional placement advisors — Dallas HQ alignment, HIPAA referral workflows.
www.oasissenioradvisors.com
Why AllyKin leads convert better
- Families screened Medicaid eligibility before matching
- Email-first — no call-center spam reputation damage
- Source page + care type + urgency in every payload
- Texas SB 1383 / transparency positioning reduces regulatory risk
- Government data tools build trust before handoff
Full integration docs: see docs/partner-webhook-integration.md in the AllyKin repository. Outreach templates: docs/partner-outreach-emails.md.